The biggest mistake that a nonprofit can make with its website is to use it as an old-fashioned brochure, where you immediately hit the visitor with your long, jargon-filled mission statement, right at the top or smack in the middle of the home page, followed by bulleted lists of “projects” or “services.” Why is this so bad? Because it’s all about the organization (and usually the most boring parts at that) and it shows little interest in what your website visitors really care about. But is
Weshalb sollten gemeinnützige Organisationen Online-Videos nutzen? Joitske Hulsebosch hat darüber ein Blogpost verfasst, das mich via Martin Koser erreichte. Der Beitrag hat mich dazu inspiriert, die Funktionen zusammenzutragen, die Online-Videos Nonprofits bieten können: Videos können die Botschaft einer Organisation anders transportieren als Texte auf der Webseite oder in Broschüren. Texte sprechen eher den Kopf an, Bilder bedienen auch die Gefühle. Ein Video, das Klienten oder Mitarbeite
Conscious Lifestyle is a nonprofit organization that empowers students and schools to be more socially responsible. In particular, we support ventures on high school and college campuses that create positive change on both the individual and insti
An Update (and Invite) from Social Actions Hi Net2, Wow, I can't believe it's already been two months since the NetSquared Mashup Challenge. Since you gave Social Actions the huge honor of a third place finish at the conference, I've been keeping extremely busy and have officially brought two consultants on to help: Joe Solomon (of the KnowMore Firefox Extension) and Christine Egger (my co-presentor at N2Y3). I'll be posting a video update for all of you shortly with details on much of the wor
Microsoft finalizes Windows XP for OLPC laptops | All about Microsoft | ZDNet.com Microsoft finalizes Windows XP for OLPC laptops | All about Microsoft | ZDNet.com: "Microsoft has internally released to manufacturing the version of Windows XP that it has tweaked to run on the One Laptop Per Child XO computer. As James Utzschneider, General Manager of Marketing and Communications for the Unlimited Potential Group, announced on his blog on July 24:" Posted by Reed
Between the Connection Cafe, and the new name for their fundraising database: Common Ground (formerly known as Aikido,) I have to admit that I’m beginning to think of coffee, when I think of Convio. Is this a bad thing? Myspace is going with OpenID! That’s a great step. There are some other interesting moves outlined in that great post by Marshall Kirpatrick, my currently favorite ReadWriteWeb blogger Android for the masses, iPhone for the rich? Read an interview of an Android developer. It’s a
From the Getting Email Delivered blog, The Top 5 Mistakes Email Senders Make in Scheduling Their Mailings: Sending email too frequently Not sending email frequently enough Not sending email consistently Sending an email just for the sake of sending an email Not paying attention to the day and time that you send your email Check out the post. You might be surprised at some of the details. Thanks to BeRelevant for the tip. Technorati Tags: fundraising, email, nptech